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Opening the Doors to Our New Digs in Taiwan 抵家

By Stephanie Yang, Account Director, Hoffman Taiwan On a burning hot summer day, Hoffman Taiwan held a housewarming party at our new office — which happens to have one of the best views of Taipei. [...]

Twenty Birthday Cakes Later

December 1st, 2016|

Birthday celebrations usually involve a huge party, lots of food and sometimes, copious amounts of alcohol. In that regard, The Hoffman Agency’s 20th Anniversary Celebration in early November ticked all the [...]

Reflections on My Time at Hoffman

October 31st, 2016|

Walau eh, we have known each other that long ah? Gila! (Translation: Holy Cow, we have known each other that long? Crazy!) Yes, as you may have guessed, I used to [...]

My Nine-year Trek with Hoffman Singapore

October 26th, 2016|

What does it say about an employer when an employee spends the bulk of her working years with the company? I’m sure you’d agree with me that it speaks volumes. Volumes [...]

A Ticket to Hong Kong with a Side of Waffles

October 18th, 2016|

After two plus years with The Hoffman Agency, as a bright-eyed and bushy-tailed AE, I found myself sitting across from Lou at a classic American diner early in the morning. [...]

The CNBC Advertising Campaign in Asia

September 23rd, 2016|

Your eyes aren’t deceiving you. The Agency actually ran an advertising campaign on CNBC Asia in 2003, sharing the stage with the likes of Credit Suisse and the Tourism Authority of [...]

Hoffman’s Singapore Office .1 Mile from Hawker Stand that Wins Michelin Star

September 8th, 2016|

Having called this blog “Chicken Rice of the Soul,” we have a certain obligation to cover the news that the Singaporean hawker stand, “Hong Kong Soya Sauce Chicken Rice and Noodle”— obviously [...]